Cheetham Jackson - Smart Investment

CHEETHAM JACKSON 9 Write down your strategy What will be your personal strategy? How will you decide which way to go?What actions will you take to be confident of achieving your goals? For many, these questions can be daunting.You know you need to design and implement your own financial plan, but how do you actually go about it?We recommend you work closely with your financial planner, and enlist his (or her) knowledge, experience and expertise to help you design your plan. With a written strategy, listing your goals, timescales, and the investment returns needed, you are far more likely to achieve financial success.Your financial planner will take time to ensure you have full control of your plan, help you understand the processes involved, and show you how the plan will benefit you.You will also acquire the discipline you’ll need to avoid short term distractions, and avoid making the mistakes the majority of investors make. Implementation The planning process will ensure you have a clear under- standing of your plan and how it will help you achieve your goals.You will have begun to develop a professional relationship with your financial planner, and as your financial planning knowledge develops, and the benefits of the financial plan develop, you will start to implement the plan and begin the journey to achieving your goals. We have a simple piece of advice to all investors: “If you don’t understand the recommendations, don’t follow them” Investors sometimes approach us and ask us to review their existing plans.This may be because they are dissatis- fied with their investment returns, or the lack of service from their existing advisers, or because they simply don’t understand what they’ve been sold. Whilst we cannot account for the poor service from existing advisers, we can help investors understand what they’ve purchased, and how suitable (or unsuitable) the investments are. And we always take the time to make sure our clients understand the recommendations we are making, and the reasons why we are making them. Once we have made sure a client understands the plan, we implement it. And we work hard to establish and maintain a professional ongoing relationship so that as the plan develops, our clients are kept informed and aware of the progress of their investments. Design, and then Implement your financial plan Planning

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