The Verifone Best Practice Guide to e-Commerce

Best practice for e-Commerce success 5. Ensure you know the transaction capacity of your existing system and ensure elasticity for growth . Unresponsive, slow or unreliable payments pages may be symptomatic of load straining. You may need to add additional servers or cloud capacity to deal with peak selling seasons or sales promotions. 6. Avoid adding unexpected costs and data at the payment page. As this can lead to abandoned baskets at checkout. Make sure you accurately calculate postage costs and show these up front. Better still, let an online marketplace service calculate them for you. Also set expectations and be clear about delivery timeframes – if necessary using a fulfilment service to help manage this.

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